Salesforce Marketing Cloud Senior Developer

₹ 2,000,000 - 3,000,000 (Year) | Experience 7 - 10 Years
Time Full Time | Location On-site - Pune, India

Job Description :

  • Hello 

    Greetings from Biztegy Analytics,

    Job Title: Salesforce Marketing Cloud Senior Developer
    Location: Pune, India
    Job Description:
    We are seeking a highly skilled Salesforce Marketing Cloud Senior Developer to join our dynamic team in Pune. The ideal candidate will have extensive experience with Salesforce Marketing Cloud Engagement components and tools, capable of designing and implementing complex marketing automation solutions. This role requires strong technical expertise, excellent problem-solving skills, and the ability to guide clients on best practices in marketing automation.
    • Salesforce Marketing Cloud Expertise:
      • Demonstrate deep knowledge of Salesforce Marketing Cloud Engagement components (Email Studio, Mobile Connect, Journey Builder, Advertising Studio) and Marketing Cloud tools (Marketing Cloud Intelligence, Marketing Cloud Personalization, Data Cloud).
    • Marketing Automation Solutions:
      • Design and implement end-to-end marketing automation solutions addressing complex business requirements.
      • Develop and enable both out-of-the-box and custom channels, including Journey Builder custom activities, for complex omni-channel campaigns.
    • Integration and Customization:
      • Strong understanding of key integration patterns and best practices, including native connectors, FTP, REST/SOAP API, SSJS (including WSProxy).
      • Customize Salesforce Marketing Cloud (SFMC) solutions using REST API, AmpScript, and SQL development for email and Cloudpage templates.
    • Campaign and Content Development:
      • Build initial engagement campaigns, including email templates, Cloud Pages, Automation Studio, Journey Builder development, and Interaction Studio content insertions.
      • Act as a subject matter expert (SME) for Salesforce Marketing Cloud, providing proactive problem-solving and suggesting trade-offs between out-of-the-box and custom code solutions.
    • Technical Support and Documentation:
      • Support Technical Architect in design and documentation development.
      • Assist data engineering and system integration workstreams.
      • Prepare demonstrations and orchestrate Proof of Concepts (PoCs).
    • Client Engagement:
      • Engage in technical discussions with clients, offering guidance on best practices for marketing automation, customer journeys, and data-driven decision-making.
      • Articulate complex problems and solutions in a simple, visual, and impactful manner.
    Skills and Experience:
    • Work Experience:
      • Minimum of 5+ years of experience in Salesforce Marketing Cloud development and customization.
    • Technical Expertise:
      • Hands-on technical understanding of SFMC’s data extension architecture, integration, and automation capabilities.
      • Proficient in AMP script, HTML, CSS, and preferably JavaScript.
      • Understanding of web/front-end development languages and principles.
      • Experience with various system integrations.
    • Problem-Solving and Communication:
      • Excellent problem-solving skills with the ability to articulate complex problems and solutions clearly and effectively.
      • Ability to engage and lead technical discussions with clients.
    • Certifications (Preferred):
      • Salesforce Administrator
      • Salesforce Marketing Cloud Administrator
      • Marketing Cloud Developer
      • Salesforce Marketing Cloud Email Specialist
      • Salesforce Marketing Cloud Consultant
      • Optional: Pardot Consultant, Salesforce Platform Developer I

Key Skills :


Industry :

Sales & Marketing

Education :

    • Bachelor's Degree
    • Post-Graduation

Vacancies : 50

Posted On : 20 days ago

About Company :

Biztegy Analytics

Overview :

: Illinios
: --
: 30 million
: IT Software & Services
: 2019
: --
: --
: IT- Hardware / Telecom / Technical Staff
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