Job Description :

• PRIMARY DUTIES
  • Oversee the development, maintenance, and optimization of our company's digital presence include websites, ecommerce and social media channels.
  • Develops effective partnerships with a broad range of stakeholders, combined with excellent communication, planning and implementation skills will ensure that these strategies are executed brilliantly.
  • Create vision, leads and manages the overall digital customer experience.
  • Drive and models a continuous improvement culture.
  • Actively seeks website and customer data and insights to drive informed understanding of how our customers use our digital interfaces, and what improvements could be actioned to improve the UX experience.
  • Develop and deliver innovative content strategies to effectively showcase propositions and drive engaging customer experiences.
  • Identify, scope and prioritize website and content enhancements/developments required to improve UX metrics and business performance.
  • Manage the delivery, and communication, of key programs of change, including continuous improvement activities and the development roadmap.
  • Work with the broader marketing team to ensure that the websites are effectively optimized for organic search through the implementation of effective SEO strategies.
  • Ensure that stakeholders are appropriately trained and supported to deliver outstanding UX alongside their regular online content change activities.
  • Create Product Requirements Document for new features and CX improvements
  • Be responsible for implementing UX enhancements when no-code or soft-code improvements are possible.
  • Manage development pipeline and work with developers when coding is necessary
     
  SKILLS & WORK STYLE:
  • Ability to be passionate about digital and customer experience: aware of the latest digital trends and acts as an advocate.
  • Ability to be innovative, with a track record of challenging the status quo.
  • Ability to be resourceful and proactive, with strong, creative problem-solving skills.
  • Demonstrable skills showing expertise in UX and UI, digital content management and site optimization techniques, preferably at both a strategic and operational level.
  • Strong knowledge of web design and SEO best practices.
  • Excellent organizational skills: able to create plans, manage multiple projects, working to deadlines and changing priorities.
  • Outstanding communication skills are essential, particularly being able to explain technical concepts to people without deep technical knowledge.
  • Ability to create and deliver strategies and plans.
  • Ability to build strong working relationships across wide and varied business areas, effectively manage stakeholders and bring people with you.
  • Effective budget ownership and management skills.
  • Excellent working knowledge of CMS and web content management tools.
  • Knowledge of SEO (e.g. meta tags, meta descriptions, titles, alt- tags, keyword research).
  • Knowledge of Google Analytics, Tag Manager and other campaign management tools.
  For more information you can reach at 9819510465